Full article with thanks to: wordstream.com/blog/ws/2022/06/13/facebook-advertising-tips There is an inherent complexity to Facebook ads that can leave many advertisers feeling overwhelmed or at least worried that they are not checking all of the right boxes when it comes to proper management. However, managing a Facebook ad account doesn’t have to be overly complex and there are many principles that, if you make them habit, will make life easier for you in the long run. Whether you are managing a Facebook ad account that has a long history or simply starting from scratch, these same basic rules apply. In this post I will walk you through some of my basic principles of managing a Facebook ad account. 7 habits of highly effective Facebook advertisers The difference between folks who tell you Facebook advertising works and those who say it doesn’t can often come down to these seven fundamentals. 1. They organise campaigns by …
