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Full article with thanks to https://www.simplybusiness.co.uk/knowledge/articles/2018/09/intellectual-property-law-for-small-businesses/ The entrepreneurs who enter Dragons’ Den often lose points when asked if they’ve secured their intellectual property, or IP. But what is IP? Businesses take reasonable steps to protect fixed assets, like their stock and equipment. But intangible assets can be more difficult to secure. Intellectual property (IP) is an intangible asset. Your IP isn’t physical in nature, but patents, trade marks and copyrights can all add value to your business. What is IP? Your IP is something unique that you create. Ideas don’t count as IP under UK law, but things that result from an idea do. This could be a new invention, the name of your product, your brand, your services, or even how your products look. But whenever businesses introduce something to the world, there’s a risk they might be copied. This risk is amplified by the internet, which makes it …

Full article with thanks to https://www.mbopartners.com/blog/how-market-small-business/linkedin-for-consultants-optimizing-your-profile/   LinkedIn is an effective social networking platform to display expertise, build connections, and promote your services. Your profile sets the stage for your first contact with potential new clients, displaying your work history, client recommendations, and skillset. Because the profile template is geared towards a more traditional employment background, it can be tricky to figure out how to best present yourself as an small business owner. Establish a credible web presence and help your business thrive by following these tips to optimize your profile. Headline: Sell Your Services The Headline section is a short caption that appears below your name and is the first thing people will see in search results, group discussions, and in their home feed. The Headline automatically defaults to your current title, but editing it to include keywords and a short descriptor of your services will make it much more effective …

Full article with thanks to https://www.lifehack.org/292677/how-creating-vision-board-will-empower-you-manifest-your-dream-life When you start talking about goals, one method that comes up in some conversations is vision boards. It’s a method that thrown around in network marketing groups, and many people stand behind this method. Vision boards can be fascinating. However, while there is a lot of support for it, there’s also a lot against organizing ideas in this way. Either way, this divide is a blessing. Because of the varying opinions on the topic, we can uncover how to make a vision board properly. We can explore why many often fail and the various drawbacks, and how you can make a vision board properly to achieve your goals and visions. Why Do Vision Boards Fail? Before you learn how to make a vision board, it’s important to cover why many fail in this area. After all, this method is talked about a lot, and …